Baeli is a talented singer/songwriter with a master’s degree in music production from The Royal College of Music in Stockholm. Born in the far north of Sweden in 1990, Baeli initially performed her songs with just a guitar and her voice. She caught the attention of Ollie Olson (known for working with Robyn, Christian Walz, and Snoop Dogg) and David Lindgren Zacharias (of Jübel), who produced her first EP, ”For Love,” in 2006.

After a few years, Baeli and her brother Tomas Bäcklund Thuneström (of The Magnettes) started a new artist project called Iris Julie, which resulted in the release of her second EP, ”The Tiger Lilies EP,” in 2013. Baeli continued to use the pseudonym Iris Julie until the summer of 2018, during which time she began writing and producing outside of her own artist projects.

In 2016, Baeli secured an internship with Peter Kvint (known for his work with Britney Spears, Smith & Thell, and Eagle-Eye Cherry) at his studio in Stockholm. This experience motivated her to work even harder, leading her to collaborate with artists, producers, and writers across the globe, including in Stockholm, Gothenburg, Los Angeles, Nashville, Austin, New York, and Sydney.